The Architect

The art of modelling space is divided in states, levels of knowledge, light and shadow. Its ancestral technique is based on the simplicity of its complexity, in knowing that the path is not born from the knowledge of each stone, but of knowing how to look at the top of the mountain that wants to be climbed...

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Dictionary | Identity

It’s the first impact a brand delivers. It goes beyond representation; its clear objective is to create evangelists that will fall in love with the trademark, the brand, the identity. 
The identity puts an image to a service or a product. It also defines a quality level, creates a picture of an unwritten commitment with the receiver.

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Tomorrowland - Part 2

Appgree is a web and mobile application that allows groups of dozens up to millions of people to communicate with the clarity, ease and coherence of a single person. With this app, a brand’s followers, members of an association, or any type of community is able to share their ideas, opinions and/or questions, reaching a consensus in a matter of seconds, thanks to a simple yet extremely powerful statistics-based algorithm...

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MÓNICA FLORES | SPACES & CREATION

Why not writing in my nice apartment, with its light-colored walls and big windows overlooking the sky and, at a distance, the Hudson River? I feel that in my apartment the daily chores fill every room. There is always something urgent -at least, that is my pretext– that forces me to get up and leave the notepad or the computer...

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Tomorrowland - Part 1

The modern day urbanist should encourage a fluid dialogue by which administrations may have direct access to the needs of a dynamic society in order to incorporate them into the design process, to ensure maximum results and the ideal functionality of a metropolitan design.

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